The four kinds of Connect IQ content

TypeWhat it isExample
Watch faceThe screen you see all day; the biggest category by farA minimalist dial with your steps and heart rate
Data fieldA custom metric inside activity screensRunning power, a race-time predictor
Widget / glanceA card in the swipe-up listTide times, a stock ticker
AppA standalone program you launchA ski resort map, a tennis scorekeeper

All four install the same way, through the Connect IQ Store app on your phone (the exact steps), and are configured from the phone as well.

Connect IQ vs Garmin Connect, untangled

Garmin ships two phone apps with confusingly similar names. Garmin Connect is the daily one: activities, sleep, training status. Connect IQ Store is the marketplace and settings manager for third-party content. They share your Garmin account and the watch connection; you browse and configure faces in Connect IQ, and everything else happens in Garmin Connect. If you only remember one thing from this page, make it this split.

The limits that actually matter

Connect IQ content runs in a sandbox with a fixed memory budget that varies by watch, from roughly 100 KB on older models to about 1 MB on current flagships. That budget is why a lavish face can run on a Fenix 8 yet crash on a Fenix 6 with the IQ! symbol (explained here), and why good developers test on the weakest model they support, not the strongest. The sandbox also gates permissions: content that wants your position or heart-rate stream must declare it, and the store page shows the list before you install.

Free, paid, and how buying works

Most of the store is free. Paid content, typically a few dollars one time, went mainstream after Garmin added built-in card checkout in 2024; purchases attach to your Garmin account and move with you to future watches. The full mechanics, including the 48-hour refund window, are in our buying explainer.

Where we fit

We are one of the studios on the other side of this platform: we design minimalist watch faces, build them against the Connect IQ SDK, and sell them in the store. That vantage point is why our guides can say how things work under the hood; it is also our bias, stated plainly.

Frequently asked

Is Connect IQ free?
The platform and the store are free, and most content in it is free. Some watch faces and apps are paid (typically a few dollars, one time); those are clearly marked with a price and bought by card inside the app.
Is Connect IQ safe? Can a watch face harm my watch?
Connect IQ content runs in a tight sandbox with strict memory and permission limits, and everything in the store passes Garmin’s review. The worst realistic outcome is a face that crashes (the IQ! symbol) or drains more battery than you would like, both reversible by switching faces. Permissions such as GPS position are declared per app and visible on its store page.
Which watches have Connect IQ?
Practically every Garmin sports watch from the last decade: Fenix, Forerunner, Venu, Vivoactive, Epix, Enduro, Instinct (recent generations) and the specialty lines. What differs per model is how much memory faces get and which app types are supported. If your watch pairs with Garmin Connect, it almost certainly runs Connect IQ content.
Why does Garmin need a second app for this instead of Garmin Connect?
Garmin Connect is the health and training app; Connect IQ is the store and settings manager for third-party content. The split keeps the daily app lean. You need both installed if you want third-party faces: Connect for the watch link, Connect IQ for the store.
Can I make my own watch face?
Two routes: Garmin’s Face It feature in the Connect IQ app puts a photo behind a clock in minutes, no code. Real custom faces are written in Garmin’s Monkey C language against the Connect IQ SDK, which is free and well documented; that is exactly how ours are built.

Last verified: 2026-07-18 · we build and sell Connect IQ faces; platform facts cross-checked against Garmin developer documentation